Speaking from a biased position, there were many highlights last Thursday night at the LSS@Social Media Week event. But the definite dot on the i that ensured it was a memorable night was when Dr. Bernie Hogan, presented the graphic below. After Bernie completed his talk, Rebuilding the Collapsed Contexts in Social Media, Bernie performed [...]
To my knowledge only a small number of us have been closely tracking the Local Social Media intersection for a few years. But since Dylan and I organised the first Local Social Summit, it feels like the world has taken notice and Local Social is going mainstream. The Week that was in Local Social Below, [...]
We are very happy to announce that on Thursday 4th February, we will be hosting another Local Social Summit event. LSS@Social Media Week: The Science of Social Media It could be said that most people have faith that Social Media is more than a new hype bubble. While faith alone isn’t a bad thing, we [...]
As you maybe aware, post-summit we are planning to release various materials from Local Social Summit ’09 to various open social channels. First was the decks from the day onto SlideShare. We have just received notification that we are featured on the SlideShare homepage. ( Screengrab below). Will be interesting to see the impact of [...]
Previously this year, we (Dylan and Simon) produced a short case study looking at ROI from using Social Media Marketing to promote a beer festival. Later today (30th October), we will be conducting our latest experiment. This time we are looking to test the following hypothesis: Competition and Social Media can cost-effectively drive real world [...]