Panel Input: Social Media Marketing – The Rules are Changing
One principal behind the concept of Local Social Summit ‘09 is inclusive participant engagement. Below is the current summary of one of the panels for people to provide input about what topics should be covered and questions asked.
Please feel to comment here, on the LinkedIn group or via Twitter.
Social Media Marketing – The Rules are Changing
With the rise of social media and powerful self-publishing tools (Blogger, WordPress, Twitter, Facebook, Wikipedia, etc etc) the conversation between brands and consumers has changed forever. In this session we will explore the new rules and what this means for advertising, marketing and PR. All of which have been changed in a flash and forever. We will also dig into what engagement, the conversation and the attention economy really means for marketers.
Moderator: Mike Weston, VP International wunderloop/Blogger – Sandlines.net
Panel:
- Sokratis Papafloratos, CEO TrustedPlaces
- Paul McCrudden, of the #6weeks project
- Carolyn Watt, Profero
- Nathan McDonald, Managing Partner – wearesocial
Tags: CEO, Facebook, LinkedIn, Social Media, Twitter, Web 2.0