Local Social Summit » Michael Weston

Mike Weston, Speaker Profile (#LSS11)

dylanfuller — Tue, 01 Nov 2011 13:32:29 +0000

Michael Weston has worked for the past 14 years in the digital world, focused on creating value by understanding how to collect, interpret and act on the rich seams of data that digital channels create for marketers. A frequent speaker on both sides of the Atlantic, Michael draws on a passion for advocating the power of digital media and its ability to help businesses and people fulfil their potential.

Michael launched himself into digital media in the early days when, after several years working for The Mail on Sunday, he was part of the early team for Associated Newspapers' first web business. He joined Engage in 2000, embarking on a journey with SaaS companies providing the tools – and the strategic insight on how to best use those tools – to understand customer journeys and their context. Since founding the agency Digital Oxygen in 2005, Michael has led the European expansion for first Silverpop, and more recently the email / analytics company Lyris.

You call follow mike on Twitter @sandlines and read his blog. Mike will be moderating the Big Brand Local panel at LSS next week.

Final Agenda

admin — Tue, 03 Nov 2009 06:43:16 +0000

This is what should be the final agenda… Main change is Robert Barnard from Decode will lead off at 9.30am with his presentation and Amino Technology will present at 3.20pm.

Local Social Summit ’09 – Schedule & Agenda
8:30 – 9:30	- Coffee/Tea Morning Networking -
9:30 – 10:15	Welcome & Keynote Presentation: “Decoding Generation Y – Who really has digital friends?”- Robert Barnard, Founder of Decode
10:15 – 11:00	Panel: Social Media Marketing – The Rules are Changing Moderator: Michael Weston
11:00 – 11:10	- BREAK -
11:10 – 11:40	Presentation: Hitwise Goes Postal -Anton Grutzmacher, Director of Custom Data Products UK
11:40 – 12:30	Panel: Mobile – The Future of Apps is Bright Moderator: Greg Sterling
12:30 – 1:30	- LUNCH -
1:30 – 2:10	Afternoon Keynote: “Making sense of the networked audience: The case of Facebook“- Bernie Hogan, Oxford Internet Institute
2:10 – 3:00	Panel: Local Gets Social – The Impact of User Generated Content and the Promise of Real-Time Search Moderator: Greg Sterling
3:00 – 3:20	- BREAK -
3:20 – 3:50	Keynote Presentation: “The Opportunity of Social Media”-Andrew Burke, CEO Amino Technologies
3:50 – 4:40	Panel: Local Content & Monetisation – The View from Europe Moderator: Ben Barney
4:40 – 5:20	Lab: “What does the Perfect Local Media Company Look Like in 5 Years Time”Leader: Seb Provencher
5:20 – 5:30	Wrap-up
5:30 – 7:00	- Networking Reception & Drinks -

Schedule Changes – please note

admin — Mon, 02 Nov 2009 10:53:36 +0000

The Local Social Summit is less than 24 hours away. Please note that we have made some changes to the schedule in terms of when 3 of the panels will run.

Mobile panel is now 11.40am
Local Gets Social is now 2.10pm
Local Content & Monetisation is now 3.50pm

All times are GMT. Full schedule see below…

Local Social Summit ’09 – Schedule & Agenda
8:30 – 9:30	- Coffee/Tea Morning Networking -
9:30 – 10:15	Welcome & Keynote Presentation: “The Opportunity of Social Media”-Andrew Burke, CEO Amino Technologies
10:15 – 11:00	Panel: Social Media Marketing – The Rules are Changing Moderator: Michael Weston
11:00 – 11:10	- BREAK -
11:10 – 11:40	Presentation: Hitwise Goes Postal -Anton Grutzmacher, Director of Custom Data Products UK
11:40 – 12:30	Panel: Mobile – The Future of Apps is Bright Moderator: Greg Sterling
12:30 – 1:30	- LUNCH -
1:30 – 2:10	Afternoon Keynote: “Making sense of the networked audience: The case of Facebook“- Bernie Hogan, Oxford Internet Institute
2:10 – 3:00	Panel: Local Gets Social – The Impact of User Generated Content and the Promise of Real-Time Search Moderator: Greg Sterling
3:00 – 3:20	- BREAK -
3:20 – 3:50	Presentation: “Decoding Generation Y – Who really has digital friends?”- Robert Barnard, Founder of Decode
3:50 – 4:40	Panel: Local Content & Monetisation – The View from Europe Moderator: Ben Barney
4:40 – 5:20	Lab: “What does the Perfect Local Media Company Look Like in 5 Years Time”Leader: Seb Provencher
5:20 – 5:30	Wrap-up
5:30 – 7:00	- Networking Reception & Drinks -